SMB apart from nearly half of its competitors. The Local Search Association (LSA) released a report commissioned by BuzzBoard titled "Mobile: Ready - or Not?" in January 2016. BuzzBoard's study found that 47.3% of SMBs don't have Shadow Making mobile-ready sites. The report also notes another 2015 study by RBC Capital Markets that reflects an even lower adoption rate – it found that 67% of SMB sites are not mobile-ready. Those Shadow Making with mobile websites should double the audience of those without mobile sites. According to comScore's "Global Mobile Report," nearly half of all traffic to the top 100 digital media properties is mobile-only.
BuzzBoard report notes that in October 2015, Google said that more than 50% of search worldwide is done on mobile. And surveys by LSA and Thrive Analytics show that mobile matters even more for local search – 60% said they typically use a mobile device (smartphone or tablet) to search for local information online. Mobile devices used to search for local information 60% of the time The problem for those without a mobile site is twofold. First, consumers Shadow Making demand it. Google reports that 57% of users won't recommend a business with a poorly designed mobile site and 40% will turn to a competitor after a poor Shadow Making mobile experience. Second, you will get fewer visits with a non-mobile site. Three months after Google launched its new algorithm last year that penalized the mobile search ranking of non-optimized web pages, nearly half of non-mobile-friendly web pages suffered Shadow Making a loss of page rank. Website page rank change after mobilegeddon Yet Google is constantly tweaking and updating its algorithm. So what's next? How can savvy SMEs stay ahead of the curve and retain their competitive edge? One area to look at is your mobile website speed.
Google is increasingly focusing on, especially with the launch of its new Accelerated Mobile Pages (AMPs), discussed in more detail below. Below are seven observations and tips on how important mobile website speed is to a local business and Shadow Making how to stay ahead of your competition by maintaining a positive and responsive user experience. 1. Consumers want speed Consumers don't just want mobile websites, they want fast mobile websites. Consumer attention spans are getting shorter. Consumers abandon websites if they take Shadow Making too long to load, and 40% abandon a site if it takes more than three seconds to load. And their patience with mobile sites is even less than that of desktop-accessible sites. Yet the median load time of the top 100 mobile retail sites was 4.33 seconds, as measured in 2013 by Radware.